Thu, June 08, 2006
According to a new report, almost 150 million people visited travel sites last year. In addition, annual online travel revenues reached $60 billion.
We found this interesting but not surprising...
Survey respondents reported visiting an average of three sites when planning a vacation, mainly to search for the lowest price. Almost half the respondents--46 percent--reported starting their research at one of the three leading online agencies--Expedia, Travelocity, or Orbitz. Just one in four--24 percent--started at an airline, hotel, or car rental site.
If people searched the same way for Broadway tickets - by starting with ticket aggragators (like TicketsNow or RazorGator) - then the brokers may have a long healthy life ahead of them.
Click here to read more.
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