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Half of Summer Vacationers to Spend Less this Year

Thu, May 28, 2009

Tags: Tourists, Entertainment Marketing, Travel

I’ve seen numerous reports that say, for the most part, we will see the same number of travelers this year in major markets (including New York City) but I’m consistently seeing data showing that consumers will be spending significantly less per vacation. Take a look at the below article – the one point that should be slightly concerning to us is that 60% of those surveyed said they are hoping to economize their leisure travel this summer by finding less expensive activities or meal options. I’m assuming a Broadway show would not fall into the category of ‘less expensive activities’. Let’s keep a close eye on this.


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